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Daily News Updates:

FTC Delays 'Click to Cancel' Rule Enforcement

The Federal Trade Commission has postponed the enforcement of its "Click to Cancel" rule, which mandates that canceling subscriptions be as straightforward as signing up. The new enforcement date is set for July 14, 2025.

Gallup Poll: Economic Concerns Persist

A recent Gallup poll indicates that President Trump's approval rating remains steady at 43%, while a majority of Americans continue to express pessimism about the country's economic direction.

India Becomes World's Fourth Largest Economy

India has surpassed Japan to become the world's fourth-largest economy, according to NITI Aayog CEO B.V.R. Subrahmanyam. This milestone reflects India's rapid economic growth and increasing global influence.

Germany Calls for Tariff Talks with U.S.

German Finance Minister Lars Klingbeil has urged for "serious negotiations" with the United States following President Trump's threats to impose 50% tariffs on European Union imports. The call aims to de-escalate potential trade tensions.

Apple Faces Potential 25% Tariff

President Trump has threatened to impose a 25% tariff on Apple products not manufactured in the U.S., intensifying the ongoing trade disputes and potentially impacting the tech giant's supply chain.

Elon Musk Refocuses on Core Ventures

Elon Musk has announced a shift in focus back to his primary business ventures, including Tesla, SpaceX, and xAI, stepping away from his role in government efficiency initiatives.

Young Entrepreneurs Shine at Business Fair

The Norman Children's Business Fair is accepting applications for its upcoming event, encouraging kids aged 6 to 14 to launch their own businesses and gain real-world entrepreneurial experience. The fair aims to foster creativity and business acumen among young participants.

Vietnamese-American Entrepreneurs Continue Family Legacies

First-generation Vietnamese Americans in Sunnyvale are carrying on their parents' entrepreneurial legacies, contributing to the local economy with diverse businesses, including restaurants and specialty shops.

The Business Builder

Today’s Startup Spotlight:

Tome is a dynamic storytelling and presentation platform that combines AI with beautiful design to help users build pitch decks, reports, and product showcases effortlessly.

The startup has raised over $43 million and already has millions of users, including entrepreneurs and educators. The digital productivity market is valued at $30 billion, and Tome has carved out a niche with less than 10% saturation, signaling plenty of growth opportunity.

Startup costs for a similar SaaS tool could range from $150,000 to $250,000, depending on your development scope and AI integrations.

Startup Score of: 8.6/10

Growth Hacks

Hack #1: Use Pre-Launch Waitlists
Building buzz before you even launch can create a sense of exclusivity and demand. Offer early access or limited spots to generate FOMO.

• Set up a simple landing page with an email opt-in.

• Offer incentives like discounts or bonus features for sign-ups.

• Example: "Join the first 500 users and get 3 months free — $90 value!"

Hack #2: Build Publicly on Social Media
Showcasing your journey builds trust and attracts an audience before your product is even finished.

• Share updates, failures, and lessons on platforms like LinkedIn or Twitter.

• Use visuals — mockups, screenshots, prototypes.

• Example: A solo founder gained 10,000 followers by tweeting daily updates of building his SaaS tool in public.

Sales Masterclass

1. Storytelling Sells
People connect with stories, not specs. Use customer testimonials or relatable pain points to make your product emotionally appealing.
Example: Instead of "Our app has encryption," try "Keep your family’s personal data safer than ever."

2. Tiered Pricing Works
Offering multiple pricing tiers lets you capture different types of customers. A $29, $99, and $299 plan might serve casual users, pros, and enterprises respectively — all without changing your core product.

3. Objection Handling is an Art
Anticipate and defuse buyer concerns early. Whether it's price, complexity, or trust, address it head-on.
Example: “You might think this is too advanced — that’s why we offer a 14-day free trial with full support.”

Key Tip For Business

Know Your CAC vs. LTV
Understanding your Customer Acquisition Cost (CAC) versus Lifetime Value (LTV) is non-negotiable. If it costs you $50 to acquire a customer and they only bring in $45 in revenue, your business model isn’t sustainable.

You need a ratio of at least 3:1 to be comfortably profitable. Tools like ChartMogul or Baremetrics can help you track this in real time.

Business Marketing 101

Use UGC (User-Generated Content)
Encourage customers to share their results, reviews, or use cases. Repost them. UGC is authentic, high-converting, and free.

Leverage Google Business Profile
If you're local, your Google listing is gold. Post updates weekly, respond to reviews, and optimize your service descriptions.

Example: A home-cleaning service added photos and got a 400% bump in local leads in under 60 days.

Strategic Partnerships
Pair with complementary businesses to cross-promote. If you sell dog treats, partner with local groomers. Bundle deals, guest blogs, or social shoutouts — all increase reach and credibility.

Key Takeaways:

• Startup Spotlight: Tome proves digital storytelling is a booming market. If you're eyeing the SaaS space, there's still room for niche players.

• Growth Hacks: Build a waitlist and grow in public — both low-cost and high-reward strategies.

• Business Tip: Know your CAC and LTV or risk burning through cash without return.

• Sales Tips: Use stories, handle objections early, and offer tiered pricing to increase conversions.

• Marketing Musts: UGC, Google listings, and strategic partnerships are cheap and effective channels.

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That’s All For Today

I hope you enjoyed today’s issue. If you have any questions regarding today’s issue or future issues feel free to ask. Come back tomorrow for information on how to grow your income and wealth. I hope to see you.

Disclaimer: This newsletter is for informational and educational purposes only and reflects the opinions of its editors and contributors. The content provided, including but not limited to real estate tips, stock market insights, business marketing strategies, and startup advice, is shared for general guidance and does not constitute financial, investment, real estate, legal, or business advice. We do not guarantee the accuracy, completeness, or reliability of any information provided. Past performance is not indicative of future results. All investment, real estate, and business decisions involve inherent risks, and readers are encouraged to perform their own due diligence and consult with qualified professionals before taking any action. This newsletter does not establish a fiduciary, advisory, or professional relationship between the publishers and readers.